Brand & Content Marketing Associate (Korean Speaker)
Zarada Indonesia | Jakarta Selatan, Jakarta Raya (Hybrid) | Full-time
Salary: Rp 6,000,000 - Rp 9,000,000 per month
About ZARADA: Premium semi-permanent makeup brand headquartered in South Korea with presence in Singapore, Indonesia, and other markets.
Key Responsibilities:
- Identify and collaborate with influencers aligned with brand target audience
- Manage influencer partnership communication and coordination
- Plan and oversee content production (video, etc.)
- Develop campaign proposals aligned with marketing objectives
- Manage end-to-end project timelines from planning to final production
- Analyze collaboration results and generate performance insights
- Develop monthly marketing strategies and conduct performance analysis
Content Planning & Production:
- Plan and manage content for Instagram, TikTok, and other social platforms
- Prepare creative briefs for shoots and campaigns
- Coordinate content with Korean artist
- Ensure brand tone and visual identity consistency
- Analyze content performance and optimize strategies
Lead Management & Customer Conversion:
- Handle initial customer consultations and reservation conversions
- Respond to inquiries via WhatsApp and Instagram DM
- Support premium service booking communication strategies
- Assist with customer communication during Korean artist visit projects
Required Qualifications:
- Business-level English communication skills
- Korean language skills
- Marketing or content creation experience
- Strong understanding of social media trends
- Excellent communication and negotiation skills
- Ability to work with targets and deadlines
- Detail-oriented, responsible, and proactive approach
Preferred Qualifications:
- Premium service or beauty brand experience
- Brand building experience
- Influencer collaboration management experience
- Familiarity with data-driven tools (Google Sheets, Notion, CRM)
- Global brand environment experience
Working Conditions:
- 3-month probation period subject to evaluation for permanent employment
- Opportunity to collaborate with Korea headquarters and Singapore branch